About

Born and raised in Dubai and now based in Los Angeles, Jason is a creative director and writer with over 15 years of experience in the marketing and advertising industry.

Jason built most of his career in the BBDO network, starting in the creatively-acclaimed BBDO Guerrero Makati office before moving to Publicis. In 2015, he rejoined the BBDO network with Impact BBDO Dubai, where he won his first Dubai Lynx Grand Prix. In 2021, he joined M&C Saatchi UAE to head up the Pizza Hut account and won his second Dubai Lynx Grand Prix and the agency’s first, along with a string of wins at international awards shows. Most recently, he was the Executive Creative Director of We Are Social Dubai acting as the head of creative, production and content creation for two years.

Early in his career, he represented the Philippines at Cannes Lions as a Young Lion. To date his career and work has garnered over 100+ awards and has been recognized by Cannes Lions, D&AD, The One Show, Clios, Communication Arts, The Caples, New York Festivals, London International Awards, Dubai Lynx, Cresta Awards, The Loeries, his mom’s refrigerator, and many more.

He has also served as an awards jury member of The One Show Next Creative Leaders, New York Festivals, Loeries, MAD Stars, and AdForum PHNX awards. He was also a speaker at the MAD Stars Festival in Busan, South Korea.

He has an unhealthy obsession with his two dachshunds, Ollie (pictured) and Flurry (unfortunately not pictured).

WORK EXPERIENCE

CREATIVE DIRECTOR
Freelance • Los Angeles, CA
December 2024 to Present

EXECUTIVE CREATIVE DIRECTOR
We Are Social • Dubai, UAE
October 2022 to November 2024

CREATIVE DIRECTOR
M&C Saatchi • Dubai, UAE
January 2021 to October 2022

FREELANCE CREATIVE
TBWA\RAAD • Dubai, UAE
September 2020 to January 2021

ASSOCIATE CREATIVE DIRECTOR
BBDO • Dubai, UAE
September 2017 to September 2020

SENIOR COPYWRITER
BBDO • Dubai, UAE
January 2015 to August 2017

COPYWRITER
Publicis • Makati, Philippines
July 2013 to December 2014 

ACCOUNT MANAGER/COPYWRITER
BBDO Guerrero • Makati, Philippines
August 2011 to January 2013

SR. MARKETING ASSOCIATE - CREATIVE
Rockwell Land • Makati, Philippines
August 2009 to June 2011

CLIENTS & CATEGORY EXPERIENCE

Alcohol - Emperador Brandy, The Bar, Absolut

Automotive - BMW, Mini, Mercedes-Benz, Ford, Mitsubishi

Banking & Finance - Visa, Abu Dhabi Commercial Bank, Wio Bank, Al Rajhi Bank

Beauty - Sephora, Johnson & Johnson, Imperial Leather

Electronics - Sony, Huawei, Oppo, HP

Fashion & Retail - Chalhoub Group, Preview Magazine, Asics, Centrepoint, Babyshop, Al Futtaim

FMCG - Pringles, Kellogg’s, Lay’s, Pepsico, MARS (Snickers, Twix, Galaxy, M&M’s)

Healthcare/Pharma - Houston Methodist, Novomed Centers & Hospitals, Unilab Pharmaceuticals

Government - Dubai Expo 2020, Dubai International Financial Centre, Dubai Business Associates, NEOM

Real Estate - Aldar, Meraas, Dubai Properties, Omniyat, Yas Mall, Rockwell Land

Retail/QSR - Starbucks, KFC, Pizza Hut, Jollibee, Al Futtaim Malls

Tech - TikTok, Amazon, Google Cloud, HP

Telecommunications - Etisalat, Swyp, du, Mobily, Globe Telecom, Smart Communications

Travel and Tourism - Booking.com, Philippine Department of Tourism, Dubai Tourism, JA Resorts & Hotels